| Make Your Rental Property Listing Stand Out
If you’re a landlord looking to rent out an investment property, it’s essential to consider how you can attract good quality, long-term tenants. With so many properties available for prospective tenants, it’s crucial to make your rental property stand out from the crowd.
One of the key ways to do this is by ensuring that your property is marketed correctly, highlighting its best features and presenting it in a well-maintained condition to attract prospective long-term tenants. Additionally, it’s vital to create a compelling online listing as most prospective tenants start their search online. A good listing needs to be descriptive and paint a picture of what it would be like to live in the home.
To create a compelling online listing, you should be specific with as many details as possible, pointing out those desirable things that the buyer might not know from just looking at the pictures. You should tell a story about the property, highlighting all of its unique features, such as a large covered deck perfect for entertaining family and friends or beautiful hardwood flooring throughout the house. It’s also important to include details about local shops, restaurants, amenities, and nearby attractions.
When crafting your description, it’s critical to choose your words carefully and be positive but realistic, avoiding overused listing words that can sound clichéd. You should use your descriptions and photos to walk through the flow of the house, and order your images in the same order as your written words. To make your property stand out even more, you could get professional photographs taken, which can be worth every cent to help attract interested renters.
Finally, ensure that your property is listed on all the major rental portals for maximum exposure. Additionally, having a ‘For Lease’ sign outside the property can entice potential tenants passing by, including a QR code and weblink directing them to your online listing. By using all of these strategies, you can create an effective marketing campaign to get your home rented as soon as possible. Don’t forget to leverage your property manager’s experience and local market knowledge to help with this process.
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This is not meant to be financial or professional advice and is only of general nature. You must seek professional advice before taking any actions. The above information comes with no warranties whatsoever. We take no responsibility for any actions you may or may not take. All content is of general nature only and is NOT to be taken as advice whatsoever